ABC Stories Dominate Wuling’s SPK and Test Drive Achievements at GIIAS 2024
Wuling Records an Impressive Total of 2,301 Vehicle Orders and 1,610 Test Drives
Jakarta, July 29, 2024 – Wuling Motors (Wuling) achieved significant success at the GAIKINDO Indonesia International Auto Show (GIIAS) 2024. By the end of the annual automotive exhibition, Wuling had recorded 2,301 vehicle orders (SPK) and conducted test drives for 1,610 visitors. The EV lineup, Wuling EV ABC Stories, which includes the Air ev, BinguoEV, and CloudEV, made a substantial contribution to both SPK and test drive numbers.
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"Wuling's performance at GIIAS 2024 has shown positive growth compared to the previous year. We greatly appreciate the extraordinary enthusiasm of the visitors towards Wuling and the product lineup we presented. This is a tangible proof of consumer trust in Wuling's quality and innovation as we celebrate our 7th year in Indonesia. In line with the theme of Wuling's 7th Anniversary: Melangkah Bersama Indonesia, Wuling remains committed to innovating in services and products to help Indonesian consumers achieve a better life in line with the spirit of ‘Drive For A Better Life’,” said Ricky Christian, Marketing Strategy Senior Manager of Wuling Motors.
During GIIAS 2024, held from July 18 to 28, Wuling managed to secure a total of 2,301 vehicle orders. The Wuling EV ABC Stories were the biggest contributors, with the BinguoEV series accounting for 30%. This was followed by the Air ev series with 26% and the CloudEV with 23%.
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In the test drive area, Wuling's product lineup was warmly received by visitors of GIIAS 2024. A total of 1,610 visitors experienced Wuling's vehicles during the exhibition. The Wuling EV ABC Stories were the most popular, with the CloudEV being tested by 687 visitors, followed by the BinguoEV with 399 visitors, and the Air ev with 304 visitors.
Wuling occupied booth 8B, hall 8, at ICE BSD City, with an area of 1,326 square meters during GIIAS 2024. The booth featured 15 Wuling cars, including the Wuling EV ABC Stories lineup (CloudEV, Air ev, and BinguoEV). In the ICE (internal combustion engine) segment, Wuling showcased the Alvez, New Confero S, and New Cortez. For hybrid vehicles, there was the New Almaz RS Hybrid, and the light commercial vehicle (LCV) Formo x Kopi Nako was also on display for business use. Visitors interested in experiencing Wuling’s product lineup could test drive the CloudEV, BinguoEV, Air ev, New Almaz Hybrid, and Alvez in the test drive area.
“Thank you to all the visitors of GIIAS 2024 who visited Wuling's booth, placed orders, and took test drives of Wuling’s product lineup during the exhibition. See you again at GIIAS 2025,” added Ricky.
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