Wuling Earns Product Strategy & Local Growth Award at Anugerah Pikiran Rakyat Media Network 2025
Acknowledgment of Wuling’s consistency in expanding its product portfolio and strengthening local EV production
Bandung, December 5, 2025 – Wuling Motors (Wuling) reinforced its contribution to the national automotive industry through an award received at the Anugerah Pikiran Rakyat Media Network 2025 with the title of Product Strategy and Local Growth, Model Portfolio & Local Production Expansion. The award ceremony was hosted this afternoon by Pikiran Rakyat Media Network (PRMN) at Harris Hotel & Conventions Festival Citylink Bandung.
“We extend our gratitude to Pikiran Rakyat Media Network for the recognition of Product Strategy and Local Growth, Model Portfolio & Local Production Expansion. This appreciation strengthens our commitment to advancing Indonesia’s automotive ecosystem through product innovation, expansion of local production, and electrification strategies that remain relevant to consumers. This commitment aligns with our spirit, ‘Dibangun di Indonesia untuk Anda’,” said Brian Gomgom, Brand Communication Senior Manager of Wuling Motors.
Baca Juga
Anugerah Pikiran Rakyat Media Network 2025 is an annual program by Pikiran Rakyat Media Network that honors impactful achievements across various sectors. The assessment process includes panelist curation and digital polling involving 1,000 readers of pikiran-rakyat.com, preceded by pre-assessment stages consisting of research, nominee brand visits, and category verification. Brand selection is based on real contributions in innovation, collaboration, community empowerment, sustainability, service digitalization, and positive public impact.
Wuling’s achievement as Product Strategy and Local Growth, Model Portfolio & Local Production Expansion, is driven by the brand’s expanding and diversified product lineup, including the launch of Darion EV and Darion PHEV, as well as its consistent production of EV models through local manufacturing facilities. Wuling’s EV penetration has also strengthened regional market growth, supported by the expansion of showrooms and test drive activities across many cities. These factors solidify Wuling’s position as a scalable New Energy Vehicle (NEV) player in Indonesia.
Baca Juga
Wuling Motors’ journey in Indonesia began with the inauguration of its manufacturing facility in July 2017. Since then, Wuling has grown into a key player in the national automotive industry by establishing a full production facility with a 60-hectare supplier park in Cikarang, supported by 1,000 local talents across all operational functions. This ecosystem is complemented by a strong local supply chain as well as comprehensive sales and after-sales networks. As of its 8th anniversary in July 2025, Wuling has produced more than 167,000 vehicles and has become the first Chinese automotive manufacturer with local EV battery assembly in Indonesia. In terms of sales and after-sales network capability, Wuling is supported by 150 dealers nationwide to broaden consumer access to products and services. Up to the fourth quarter of this year, Wuling has produced and marketed a diverse range of models consisting of 5 ICE products, 1 hybrid model, 5 EV models, and 1 PHEV. All these product lines are presented in Indonesia to meet the diverse mobility needs of consumers, in line with the spirit of ‘Dibangun di Indonesia untuk Anda’.
The transformation of the automotive industry toward electrification requires the right strategy and consistent execution. Wuling addresses this challenge through continuous development of its new energy vehicle portfolio, highlighted by the recent launch of Darion EV and PHEV as the latest electrification innovations introduced in November. This commitment is further strengthened through the expansion of local electrified vehicle production to ensure product availability that is more competitive and aligned with consumer needs. Through this strategic approach, Wuling reinforces its position as a key player in the national growth of new energy vehicles, delivering real value and generating a meaningful multiplier effect.
SHARE:
Related Content
